Identity systems
Logotypes, typographic rules, art direction, brand worlds and launch-ready assets.
I work on identity systems, printed matter, web interfaces, and launch assets through a compact solo process.
KalyptAn independent practice led by Antoine Clavier, working between Nantes and Bangkok for brands that need a visual language with discipline, texture and momentum.
Logotypes, typographic rules, art direction, brand worlds and launch-ready assets.
Solo practice, short loops, precise files and decisions made close to the work.
Two bases, one working rhythm, remote-first collaboration with clean handoff.
Visual systems built to hold across books, packaging, social, websites and motion.
Each project starts by finding the tension: what has to feel familiar, what has to feel new, and where the brand should become unmistakable.
The goal is not a frozen presentation. It is a flexible kit of images, type, motion and rules that can keep producing strong work after launch.
I keep the process direct: fewer meetings, clearer files, stronger production decisions.